Solution
Comments to conversations
Instagram automation for ecommerce
Use Linkar for ecommerce conversations on Instagram. Send product links from comments, answer common questions, and hand order-specific issues to your team.
Instagram shipping FAQ reply template Give delivery questions a maintained answer.
Answer Instagram shipping questions with this Linkar recipe. Share your delivery policy and give order-specific enquiries a clear route to your team.
Free to start. Paid plans from ₹199 a month.
- Meta VerifiedBusiness
- OfficialInstagram API
- 14K+ repliessent so far
Helpful DM replies
The same questions arrive every day. Answer them consistently.
A shopper may need to know where you deliver, what it costs, or how long an order usually takes.
This recipe shares your current shipping policy after a supported matching message.
Keep the answer general and factual.
Order status, address changes, and exceptions belong with your store or support team rather than a keyword reply guessing the customer’s details.
Recipe in 3 steps
Swap in your details, then test.
Replace the sample copy and links, then test the supported journey in your own account.
Check your shipping policy
Review current coverage, charges, estimates, and exceptions. Make sure the policy is accessible before the shopper reaches checkout.
Choose the shipping request words
Use DELIVERY or SHIPPING and test complete questions. Keep order-problem keywords routed to appropriate personal help.
Write and test the answer
Send the policy link and the real support route. Avoid asking for payment or private order details in any public thread.
Why it helps
Built for the inbox you actually have.
Prepared answers for the questions you already know, and a clear route to your team for the rest.
Keep policy details together
A current delivery page can explain coverage, charges, and normal timeframes without a long, difficult-to-maintain message.
Separate order support
Make it clear how someone can ask about an existing order. General shipping information should not pretend to track a parcel.
Supported channels
Where this works
Linkar connects to Instagram professional accounts and Facebook Pages. What an automation can do depends on the channel and the account you connect.
- This recipe
Instagram
An Instagram professional account, either Business or Creator.
Private replies to comments and supported conversation journeys. Personal Instagram accounts are not supported.
- Comment replies
- DMs
- Story replies
- Story mentions
Facebook Page
A Facebook Page you are authorised to manage.
Replies are posted publicly under comments on your Page posts, so everyone reading the thread sees the answer.
- Public comment replies
- Selected Page posts
- Keywords
Example conversation
Watch one question get its answer.
Seen this lately?
kabir.studioDo you deliver outside the city?
isha.shopsSent 2m ago
dev.travelsSeen 1h ago
Then the reply lands.
kabir.studio: Do you deliver outside the city?
Your reply:
Here’s our current delivery coverage and shipping policy. For an existing order, our support team can check the details.
Before you switch it on
Avoid promises you cannot observe
A prepared answer should not invent a dispatch date or parcel status. Use the policy for general expectations and your order system for the actual shipment. Review the destination when rates or delivery areas change, especially before a seasonal promotion.
Campaign notes
Keep incoming message replies useful
Use the words people actually send, then choose a matching mode that suits the request. An exact campaign code and a broader question keyword serve different purposes. Test an expected request, a longer sentence, and an unrelated message. Review other active flows so the same incoming question does not produce several competing answers.
Prepared replies should answer known questions with information you maintain. They are not a reason to improvise product claims or make custom commitments. Leave a clear route to your team and respect the supported messaging window. If the destination changes, update and retest the reply before the next campaign.
Questions, answered.
Can this track a customer’s parcel?
No. The recipe shares your shipping information. Tracking and order-specific updates require your store’s actual order records and support process.
Do I need to write code?
No. Use Linkar’s supported builder options to choose the interaction, write your messages, and configure the next steps. Supply your own destinations and test the full journey. If you need help with an account or delivery issue, contact support.
Still have a question?
Your next reply starts here
Write it once. Keep the conversation moving.
Start free with 5 automations and 1,000 messages a month. Choose an interaction, write the answer, and test your first workflow.
Free
Start here₹0 a month
- 5 automations
- 1,000 messages a month
- Instagram and Facebook Page replies
Creator
Paid plan₹199 a month
- 20 automations
- 5,000 messages a month
- Sequences
- Tracked links
- 2 team seats