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A fashion designer reviewing shopping requests in his atelier

Instagram automation for fashion brands The outfit caught their eye. Send them to it.

Send fashion product links from Instagram comments with Linkar. Keep posts tied to the right collection and share maintained size and delivery information.

Free to start. Paid plans from ₹199 a month.

  • Meta VerifiedBusiness
  • OfficialInstagram API
  • 14K+ repliessent so far

Instagram · Comment on a post or Reel

Comments to conversations

Every comment is a request. Answer it while it’s fresh.

A collection post often prompts ‘price?’ and ‘where can I shop?’ before anyone reaches your storefront.

Linkar can share the featured item or collection destination from a requested comment. Keep size guides, stock, and returns information on maintained pages so the reply stays useful as a collection changes. Custom sizing and order questions should reach your team.

3 step process

From a comment to the right reply.

Start with one clear request. Build the answer around the person who sent it.

  1. Choose a featured outfit

    Identify the exact product or collection page shown by the content. Check that the destination lists current options and has a working mobile checkout.

  2. Write a clear shopping request

    Use a word like SHOP or the collection name. Configure the selected posts and write a reply referencing the item the viewer saw.

  3. Review returns and exceptions

    Prepare a stable policy link and a human route for custom questions. Test an old post as well as the current launch before broadening the campaign.

Example conversation

One comment, followed all the way.

Follow one request from the moment it arrives to the step after the reply.

  1. They comment on your post

    your.followernow

    LOOK

  2. A private reply arrives

    Private reply:
    Here’s the outfit from this Reel. Sizes, measurements, and current colours are on the page.
  3. They tap through

    Shop the look
ExampleIllustrative product link delivery for a fashion campaign.

Before you start

What you need to start

Four things and no developer. With these ready, you can build this workflow and test it from another account.

Setup checklist

Instagram
  • An Instagram professional account

    Business or Creator. Personal Instagram accounts are not supported.

  • The link you promise in the post

    A resource, product or guide page you maintain and have opened on a phone.

  • The free plan to start

    5 automations and 1,000 messages a month. Features and limits depend on the plan.

  • No code

    Choose the interaction, write the reply, and test it from another account.

Why it helps

The right reply for the post they saw.

Each comment gets the answer its post promised, without anyone searching your bio for it.

  1. Keep collections separate

    Give the launch campaign its own post selection and reply. Older outfit posts should not suddenly send an unrelated new collection.

  2. Share practical sizing information

    Link to the relevant size chart and measurements. A prepared message should not guess the correct fit for an individual customer.

  3. Send the shopper to the store

    Use the product page for colour, size, price, and checkout. That is where changing inventory information belongs.

Supported channels

Where this works

Linkar connects to Instagram professional accounts and Facebook Pages. What an automation can do depends on the channel and the account you connect.

  • This guide

    Instagram

    Private replies to comments and supported conversation journeys. Personal Instagram accounts are not supported.

    • Comment replies
    • DMs
    • Story replies
    • Story mentions
  • Facebook Page

    Replies are posted publicly under comments on your Page posts, so everyone reading the thread sees the answer.

    • Public comment replies
    • Selected Page posts
    • Keywords

Before you switch it on

Maintain the outfit mapping

Collections change faster than the posts that feature them. Review links when an item sells out or is discontinued, and be honest when you offer an alternative. Use store analytics to confirm orders. A delivered shopping reply shows that information was sent, not that the customer found a size or completed checkout.

Campaign notes

Plan the whole comment journey

  • A comment campaign has several distinct parts: the public instruction, the matching comment, the requested private reply, and any supported interaction that continues the conversation. Make the promise visible before the person comments. Select the intended posts so a campaign does not answer beneath unrelated content.

  • A private reply does not grant unlimited permission for later messages. Further steps depend on the person’s interaction and the supported messaging rules. Test a fresh request from another account, inspect delivery, and open the resource as a visitor. Keep older posts under review when their offers change.

Questions, answered.

Short answers about accounts, plans and setup. If your question is not covered here, our support team can help.

Can Linkar choose a customer’s size automatically?

Use the maintained size guide for general information and your team for personal fit questions. These automations send your prepared messages; they do not calculate or guarantee an individual’s fit.

Can I try Linkar for free?

Yes. Start with 5 automations and 1,000 messages per month on the free plan. Features and limits depend on the plan and connected account. Compare the current plans before choosing a larger setup.

Still have a question?

Your next reply starts here

Write it once. Keep the conversation moving.

Start free with 5 automations and 1,000 messages a month. Choose an interaction, write the answer, and test your first workflow.

  • Free₹0a month

    • 5 automations
    • 1,000 messages a month
    • Instagram and Facebook Page replies
  • Creator₹199a month

    • 20 automations
    • 5,000 messages a month