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Instagram DM automation Answer the repeat questions. Make time for the rest.

Automate incoming Instagram DMs with Linkar. Answer common questions, share helpful links, and bring your team in when someone needs personal help.

Free to start. Paid plans from ₹199 a month.

  • Meta VerifiedBusiness
  • OfficialInstagram API
  • 14K+ repliessent so far
A stationery shop owner reading an enquiry at her counter

Helpful DM replies

You’ve answered this DM before. Let the answer go out again.

A busy inbox often contains the same few questions in different words: how much, where to book, and whether delivery is available.

Instagram DM automation gives those questions a consistent first answer. In Linkar, you choose the incoming words and write the response yourself. The conversation begins with what someone actually asked, then moves to a useful link, a saved answer, or your team.

3 step process

Set up the answer, then test it.

Start with one clear request. Build the answer around the person who sent it.

  1. List recurring questions

    Look at recent messages and group requests by purpose. Start with one frequent topic, such as pricing, before adding hours, availability, and delivery.

  2. Set the matching words

    Use the words customers use rather than internal product names. Test both a short keyword and a sentence containing it to check your matching choice.

  3. Write a helpful ending

    Answer the question first, then offer the next action. Check your fallback message so an unmatched enquiry still knows how to ask for a person.

Why it helps

Helpful answers, and a person when it matters.

Prepared answers for the questions you already know, and a clear route to your team for the rest.

  1. Your words, every time

    Write a reply that sounds like your business. The message is defined by your automation, so prices and booking instructions do not depend on an improvised answer.

  2. Useful next steps

    A short answer with one relevant button can move a person to the right page. Keep detailed terms on that destination rather than squeezing them into a message.

  3. A place for exceptions

    Some messages need judgement. Set up a handoff for a complaint, a custom request, or a question your prepared information does not cover.

Example conversation

Watch one question get its answer.

Follow one request from the moment it arrives to the step after the reply.

  1. They send you a message

    kabir.studio: How much is the starter package?
  2. Your reply arrives

    Your reply:
    Here’s our current price list. If you need something custom, our team can help.
  3. They tap through

    View packages
ExampleA sample incoming DM and the answer you could configure.

Before you start

What you need to start

Four things and no developer. With these ready, you can build this workflow and test it from another account.

Setup checklist

Instagram
  • An Instagram professional account

    Business or Creator. Personal Instagram accounts are not supported.

  • The answers you send most often

    Prices, hours or links you can keep up to date in one place.

  • The free plan to start

    5 automations and 1,000 messages a month. Features and limits depend on the plan.

  • No code

    Choose the interaction, write the reply, and test it from another account.

Before you switch it on

Keep answers current

Assign someone to review automated replies when prices, opening hours, or booking arrangements change. A fast answer only helps when it is accurate. Avoid overlapping keyword sets that respond to the same request, and leave a clear route to a person for enquiries that need more than a prepared message.

Campaign notes

Keep incoming message replies useful

  • Use the words people actually send, then choose a matching mode that suits the request. An exact campaign code and a broader question keyword serve different purposes. Test an expected request, a longer sentence, and an unrelated message. Review other active flows so the same incoming question does not produce several competing answers.

  • Prepared replies should answer known questions with information you maintain. They are not a reason to improvise product claims or make custom commitments. Leave a clear route to your team and respect the supported messaging window. If the destination changes, update and retest the reply before the next campaign.

Questions, answered.

Can Linkar message everyone who follows me?

These automations respond to supported incoming interactions. Following an account alone is not a trigger for a welcome DM in Linkar. Use a first-message welcome or a campaign where someone actively requests the information.

Can I try Linkar for free?

Yes. Start with 5 automations and 1,000 messages per month on the free plan. Features and limits depend on the plan and connected account. Compare the current plans before choosing a larger setup.

Still have a question?

Your next reply starts here

Write it once. Keep the conversation moving.

Start free with 5 automations and 1,000 messages a month. Choose an interaction, write the answer, and test your first workflow.

  • Free₹0a month

    • 5 automations
    • 1,000 messages a month
    • Instagram and Facebook Page replies
  • Creator₹199a month

    • 20 automations
    • 5,000 messages a month