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Instagram keyword auto replies The right word. The right answer.

Set up Instagram keyword replies with Linkar. Match incoming requests to clear answers about prices, bookings, and resources without coding.

Free to start. Paid plans from ₹199 a month.

  • Meta VerifiedBusiness
  • OfficialInstagram API
  • 14K+ repliessent so far

Instagram · Incoming DM

Helpful DM replies

The same questions arrive every day. Answer them consistently.

When your caption says ‘DM MENU’, people expect a menu.

A keyword reply connects that request to a message you have already prepared. Linkar supports matching choices so a short campaign word and a sentence like ‘can I see your menu?’ can be handled deliberately. Build around a few distinct intentions, then test the everyday language your audience uses.

3 step process

Set up the answer, then test it.

Start with one clear request. Build the answer around the person who sent it.

  1. Choose the intention

    Decide what the person is trying to do. A keyword for a resource should be different from a keyword for human support, especially during a launch.

  2. Test a small keyword set

    Try the expected word, a longer sentence, and an unrelated message. Check whether the matching mode catches the first two without claiming the third.

  3. Pair it with one answer

    Write a reply that directly fulfils the request. Add a clear link or button and a short invitation to ask another question if the prepared answer is insufficient.

Why it helps

Helpful answers, and a person when it matters.

Prepared answers for the questions you already know, and a clear route to your team for the rest.

  • Separate different requests

    PRICE can send packages while BOOK sends the appointment page. Giving each intention its own response keeps the inbox useful without one enormous message.

  • Choose how words match

    Exact matching suits a campaign code. Broader matching can suit common questions. Pick the mode that reflects how likely the word is to appear in unrelated messages.

  • Start with real language

    Read customer enquiries before choosing keywords. Include recognisable variations where needed, and keep product jargon out of the instruction in your caption.

Before and after

Every reply typed from scratch. Or one you prepared and tested.

Without a system

Retyping from memory.

  • Typing the same prices or hours again
  • Answers that change from one reply to the next
  • Questions waiting until someone is free
  • Links dug out of old chats

Example conversation

Watch one question get its answer.

Seen this lately?

  • kabir.studioCan I see your menu?

  • isha.shopsSent 2m ago

  • dev.travelsSeen 1h ago

Then the reply lands.

kabir.studio: Can I see your menu?

Your reply:
Of course. Here’s the menu, including our opening hours.
See the menu
ExampleA MENU keyword can be tested against a complete sentence.

Before you switch it on

Avoid words that mean everything

A trigger like ‘hi’ can swallow the beginning of many different conversations. Reserve broad matching for a considered fallback, and use specific words for campaign delivery. After changing a keyword, review other active automations so a newer flow does not compete with an older reply aimed at the same request.

Campaign notes

Keep incoming message replies useful

  • Use the words people actually send, then choose a matching mode that suits the request. An exact campaign code and a broader question keyword serve different purposes. Test an expected request, a longer sentence, and an unrelated message. Review other active flows so the same incoming question does not produce several competing answers.

  • Prepared replies should answer known questions with information you maintain. They are not a reason to improvise product claims or make custom commitments. Leave a clear route to your team and respect the supported messaging window. If the destination changes, update and retest the reply before the next campaign.

Questions, answered.

Are keyword replies AI-generated answers?

No. These replies use the matching rules and messages you configure. They are useful when a request has a known answer. A question requiring a bespoke response should go to your team rather than receive an invented answer.

Do I need to write code?

No. Use Linkar’s supported builder options to choose the interaction, write your messages, and configure the next steps. Supply your own destinations and test the full journey. If you need help with an account or delivery issue, contact support.

Still have a question?

Your next reply starts here

Write it once. Keep the conversation moving.

Start free with 5 automations and 1,000 messages a month. Choose an interaction, write the answer, and test your first workflow.

  • Free

    Start here

    ₹0 a month

    • 5 automations
    • 1,000 messages a month
    • Instagram and Facebook Page replies
  • Creator

    Paid plan

    ₹199 a month

    • 20 automations
    • 5,000 messages a month
    • Sequences
    • Tracked links
    • 2 team seats