Instagram follow gated freebie template
Build a Linkar follow gated freebie recipe. Explain the requirement, ask for an opt-in tap, test follower status, and send your own resource link.

Use Linkar to share digital product and free resource links on Instagram. Build requested comment journeys and keep free downloads distinct from paid access.
Free to start. Paid plans from ₹199 a month.
Instagram · Comment with a follow check
Follower resources
A template pack, ebook, or free checklist can each have its own audience and destination.
Linkar helps digital product sellers connect a requested comment or DM to the right resource page.
Explain whether the person receives a free download, a followers-only resource, or a link to purchase.
Paid access and fulfilment belong to the system that actually confirms the order.
3 step process
Start with one clear request. Build the answer around the person who sent it.
Choose one resource and state its format, access requirements, and destination. Test the free download or purchase page as a new visitor.
Use a scoped comment campaign or incoming DM keyword. Configure any opt-in or supported follow requirement with instructions that match the caption.
Test the resource link and any external checkout or access system. Use actual order records for paid sales rather than assuming a sent link is a purchase.
Why it helps
A follower rule people can see upfront, and a delivery that keeps its word.
A caption promising a free checklist should not unexpectedly open a paid checkout. Give each resource a clear description and destination.
If a supported follow gate is part of the journey, disclose it upfront. Test follower and non-follower paths before promoting the resource.
Host resources where you can update them without breaking old content. Check visitor access, file instructions, and support information.
Example conversation
Today
Commented on your post
Supported channels
Linkar connects to Instagram professional accounts and Facebook Pages. What an automation can do depends on the channel and the account you connect.
An Instagram professional account, either Business or Creator.
Private replies to comments and supported conversation journeys. Personal Instagram accounts are not supported.
A Facebook Page you are authorised to manage.
Replies are posted publicly under comments on your Page posts, so everyone reading the thread sees the answer.
Before you switch it on
Tell people whether they are receiving a file now or opening a page where they can purchase it. Do not share a paid download publicly unless that is the intended access model. Review old resource links and any collection consent so successful content continues to deliver the offer people expected.
Campaign notes
A supported follow-gated campaign begins with a requested comment journey, an opening message, and an opt-in tap. The follow check happens within that journey. Following an account alone is not a trigger for unsolicited delivery. State the follower requirement in the offer before asking the person to comment.
Check the capability available to the connected account and test both follower states. A not-following message should explain the next step and offer the supported recheck. Verify final resource access as well as the opening reply. If the check is unavailable, revise the campaign rather than promising a journey you have not tested.
Short answers about accounts, plans and setup. If your question is not covered here, our support team can help.
These pages describe requested message and link delivery. Payment verification and access control require your configured checkout and fulfilment system. Do not assume an Instagram reply establishes a native purchase integration.
Connect an Instagram professional account, either Business or Creator. Check the capabilities available to that account and use a supported incoming interaction. Personal Instagram accounts are not supported for these automation journeys.
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